Anyone who has read my blog will know that I’m sceptical about mission statements, and I’m not alone in that. Far from alone. In the search for something snappy and inspiring, the result is often a mission statement that is trite and which doesn’t characterise and differentiate the organisation. And those mission statements certainly don’t […]
When telling people about your business, using the 3 Ps, try to make sure that you tell stories that are data with soul.
If we impose our preferences on those who want to communicate with us, we’ll block out opportunities to do new things.
How positive psychology can be applied to even the smallest every day interaction with people.
I had a rare chance to observe how women network in a women-only event recently. As a man, there was much to admire.
Elevator pitches are supposed to be short and punchy, aren’t they?