In your business journey, you’ll never reach your destination if you don’t know precisely where you’re trying to get to, and have a pretty good idea of how you’ll get there. Even if you have a great plan, the journey will be impossible if the people making it aren’t in good shape.
When we work with you, we’ll help you ensure that people are fully using their positive strengths within the context of a clear plan, where they know how to create, market, sell and support great products, using effective processes.
Try to strengthen just one of those things without getting the others in balance, and you’ll fail: the holistic approach is crucially important. Our combined skills will provide you with that balance.
Business Strategist | Marketing Expert | Speaker | Mentor
Matthew’s passion is to help people perform better than they thought possible, and build their companies into ones that excel and are admired.
Working in Europe and the USA, Matthew has built and led many successful teams.
He’s been part of tiny start-ups, as well as organisations that led the world in their chosen market. Part of several mergers and acquisitions, he’s experienced and managed major company transformations.
There isn’t anything you can do in the life of a product or service that Matthew hasn’t been involved in, from product development to marketing, selling and supporting products in the market place.
His current work on business strategy is informed by wide experience of marketing, sales, finance, consulting, training, and product development.
Matthew also works with young people aspiring to run their own business, as a volunteer Business Mentor with The Prince’s Trust charity.
Positive Business Psychologist | Speaker | Mentor
Penny is a hugely experienced motivator and enabler.
Her work is based on positive psychology, which boosts personal growth and improves a person’s performance in their business life.
Helping people to understand their personal strengths and communicate more ably are just two of her passions.
Penny has held senior management positions since the nineteen-eighties, with responsibilities for marketing, human resources, and logistics as well as general management roles.
Her qualifications include a Masters Degree in Business with Psychology, and a PhD in Social Psychology.
Penny was Penny Marsden-Booth before she married Matthew in 2011.