I admire magicians, with their talent to amuse and deceive. Here’s an interesting post by Ian Brodie, on the ‘Magic of Helping’, in which a magician uses a very basic but important selling skill.
About Matthew GoldsbroughI help build stronger companies that are more focused, competitive, profitable and fun to be in. The people who hire me call me a marketing guru, mentor, trusted business advisor, and other nice things. I'm @goldsbrough on Twitter.
